Hey guys! Let me introduce you to our first #ALCMyWay Style Icon, Ruthie Ridley, a wonderfully stylish blogger, wife and mother of 3 beautiful children. I met Ruthie via instagram and was immediately attracted to her style, her love of God, fashion and life. Ruthie styled the new Celeste Mailer Clutch and did a write up on Ayanna Listenbee Collection Click here to read more.
Today I am launching a longterm campaign called #ALCMyWay which features modern and respected style icons while celebrating their one of a kind take on styling the classic clutches and handbags from our line. Read below to find out a little more about the series . . .
THE ENERGY OF THE SERIES AND WHAT IT REPRESENTS
I am passionate about the deeper layers of style. I wanted to create a campaign that reflects that. I am a spiritual creative and I honestly think it completely undermines God’s creativity when we all end up looking the same. SO even though we may be attracted to the same pieces, I love to celebrate the art of styling them differently than our counterparts. Our style is one of the few things we can attempt to control, so the “how” and “why” we style things the way we do speaks a lot to the deeper layers of the woman.
THE DEEPER INSPIRATIONS + PURPOSE BEHIND WHAT I DO
The philosophy of my line is rooted in beauty, individuality, and the resulting stories that style statement pieces can create when expressing that. I love it when handbags are passed down fro mother to daughter. I love when I can pull out a scarf and remember my mother doing the same as I watched her dress when I was a child. I love when a woman can pull out a piece of clothing and remember what happened while she wore it. While some may see fashion as superficial, I believe it plays such a memorable roll in the backdrop of our lives and memories. Seeing the deeper meaning attached to a woman’s style choices makes my heart happy. Hearing why someone chooses to put what they put in the bag, how they feel when they wear a bag they feel confident about, or even how the bag influenced their outfit choice . . . I’m just fascinated by that. Those are the things I think about when making the bags. I care about the woman who the bag will eventually belong to.
WHY I FOCUS ON LIMITED EDITIONS + HOW THAT INSPIRED THE CAMPAIGN
One of the reasons I started in design was because I didn’t like seeing the same outfits everywhere I went. I loved having things that were different. Most of my bags are limited editions because I like to keep things interesting. I believe that how the bags are made are part of the overall story of the piece. i want them to feel like a treasure to the women who invest in them. Our silhouettes are classic which makes them timeless. Changing out colors and textures on timeless silhouettes gives the styles new life. It also allows me to frequently add in new designs based on inspiration from my travels and life in general.
Consider this:: Mix + Match pattern styles for Spring . . .
So I guess I just need to face the fact that Spring is here. The trees outside my window are finally full again with big, beautiful, fresh green leaves. Birds are chirping, and butterflies are flitting about. Albeit, I never got the winter I so desired (El Nino, anyone?) I am glad to see the flowers and leaves return. In honor of the springtime feeling that is in the air (at least here in Cali) I put together this #ootd style inspo for pattern mixing. There’s nothing that gets me more in the mood for a season than choosing the clothes to wear during it, LOL. Hope this inspires you to take a few chances with patterns in your wardrobe this season!
This photo evokes feelings of cooler weather and layered dressing for me. I am really looking forward to being able to wear more clothes! Or at least having the option to! I love having options, don’t you? One of the things I love about the Renaissance clutch is that it gives you options. This amazing little bag can be worn 3 different ways:
as a CROSS-BODY
using the strap at full length as seen in the photo above
as a CLUTCH
as a SHOULDER-BAG
with a short strap
I strive to add versatility to my designs and convertible straps is one of the ways I love to incorporate options. Click the Shop! button above or visit AYANNALISTENBEE.COM to learn more!
wearing:: Uniqlo cargo skinnies (sold out) similar here | random off shoulder T | Jessica Bennett croc stud sandals (sold out) similar here | ayanna listenbee Allegra Hobo (previous season)
As much as I love fashion and trying new things,I realized something as I was getting dressed this morning. I love a good uniform. By uniform, I mean that I have learned what types of clothes look good on my body type, and what types of clothes I feel most comfortable and powerful in. Oftentimes my choice of dress depends on the types of activities staring back at me from my TO DO list that day. But generally, I gravitate toward one of my many uniforms when selecting what to wear. One of my favorite go-to outfits is a great pair of skinnies, an off the shoulder shirt, heels and a great bag. Oh, and a stack of bracelets and rings. Works for me every time. I always feel ready to take on what life has to offer in this uniform. Heels really do that for me. I never really feel dressed enough, unless I am wearing a pair of heels… of course that depends on where I am going and what I am doing that day. I’m not the type to shop in heels or even run errands in heels, but when I’ve got somewhere else to go, they give me life. So does a great bag. I’m really into big slouchy bags and soft cross body bags right now. In the image above I am carrying my Allegra Hobo in chocoloate suede. I love her because she has these great gold rivets on the handle and fringe with gold bells. I love a little movement in my clothes. So, what is your favorite YOU-niform? Share in the comments below!
A few weeks ago I got together with friend and photographer Erica Hampton. I wanted to do a creative collaboration with her and she suggested we head out to The Old Zoo at Griffith Park. I had never been to the old zoo before, but the thought of an abandoned zoo was totally intriguing so I was immediately game! I love the natural light in these photos. We shot inside some of the actual animal exhibits which was really cool. It’s even possible to climb your way through the back of the exhibits and experience the inner workings of zoo-dom, if you’re so inclined. ☺ Erica is an amazing photographer and a joy to work with, for more of her work visit her site here.
This quote from Anna Wintour pretty much sums up the core of my style philosophy. I’m big on maintaining individuality. I think the beauty of humanity is that we were created as unique individuals, and it completely undermines God’s creativity when we all end up looking the same. I find it interesting when I’m shopping or out and about with friends, and someone picks up an item and says “This reminds me of you.” To me that means there is something identifiable about my style that she has picked up on. Style is personal for me. It’s something I take time to curate. Something that I enjoy creating. It is a tactile extension of my personality that helps to visually define who I am to the outside world. That’s why I love this quote so much, it succinctly defines my style philosophy. It speaks to the creativity of personal style, the uniqueness of making it our own, and the identities we create or enhance through our choice of dress.
How would you describe your style philosophy? Tell us in the comments below!!
Here are a few of my fav looks from Fausto Puglisi’s Pre-Fall Collection. I love the seemingly retro palette, which actually feels really modern in this collection. Fausto has incorporated great texture and pattern with his use of boucle, leather, animal and geometric prints. I also love how the looks are styled with minimal accessories and a touch of bad girl sass. ☺
Wearing: Zara women’s trench | #fabfound Cynthia Rowley leopard print scarf | Vintage orange military sweater | #fabfound Cynthia Rowley pocket tank | Ayanna Listenbee Revenge satchel | Ayanna Listenbee hammered bronze earrings | Jessica Bennett zip front studded sandals
It’s been so hectic the past few weeks leading up to Christmas, that I didn’t do much posting. I hope you all had wonderful holiday celebrations with your families and friends. Last week I did some last minute shopping in Claremont Village and we snapped a few shots. The weather was cooler (which of course I LOVED). I’m hoping we get back to cooler temps around these parts again soon. Hope you are all enjoying this holiday season.