Category Archives: Trade Shows

WWD MAGIC:: Have You Heard of the Girly Go Garter?

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Style Expert, Andy Paige, creator of the Girly Go Garter

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Women love the hands-free option of the GGG . . .

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Andy + I at the Girly Go Garter Booth . . . (love her!!!)

One of the highlights of the MAGIC show for me was meeting Andy Paige. I admire how she has created a career for herself based on doing what she loves, and has retained her warm personality and southern charm while doing it.  You may recognize Andy as a style expert who has appeared on TLC’s Ten Years Younger and the Style Network’s “How do I Look?” She is also the author of Style on a Shoestring. Andy debuted the Girly Go Garter at MAGIC last August and won best new accessory. She created the Girly Go Garter as a way for women to carry their must-haves without having to carry a purse. The Girly Go Garter is a garter with pockets that adheres to the upper thigh.  It was born out of the double need for women to have a place to put their mic pacs at the Emmy’s, in addition to the need for women out on the town to have a hands free place to put their ID, phones, money, lipstick, keys and other items. The Girly Go Garter can hold up to 3 lbs. and looks like a beautiful piece of lingerie. It retails for $35 and can be found in over 700 locations nationwide. For more information visit GirlyGo Garter.com 

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WWD MAGIC:: ShawLux Scarves @ ENK

shawlux+1_thelookbookphilosophy.com.jpg Shawlux_thelookbookphilosophy.com.jpg shawluxhang2_thelookbookphilosophy.com.jpg Annu+Nick As you probably already know, I am an avid scarf addict. I’ve been known to wear a scarf in 90 degree weather (of course it was lightweight voile and I had on a tank top . . . but that’s a story for an outfit post ☺) One of my favorite finds at the ENK Women’s show was discovering the brother and sister design team behind 5 year old label, ShawLux. Annu and Nick Gyani apply digital photographs to cashmere, silk and modal fabrics. Their line for Spring/Summer consisted of beautiful digital printed scarves, shawls and caftans. The line retails from $80-$300. ShawlLux can be found at Nordstrom, Henri Bendel, Barney’s, Kitson and Anthropologie. I’m already planning on purchasing the NYC Taxi scarf for my trip to NYC this Spring! For more information, visit shawlux.com.

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MAGIC @ a Glance . . .

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Ghost chairs, food + fashion @ the WWD MAGIC Cafe . . .

Ghost chairs, food + fashion @ the WWD MAGIC Cafe . . . More fabulousness from Dolce Vita shoes . . . Fabulousness from Dolce Vita shoes . . . Blogger Sabrina of Sabrina Says showing hot picks from the showroom floor . . . Blogger Sabrina Mallah of Sabrina Says showing hot picks from the showroom floor . . . A spot to chill in the midst of ENK Women's . . . A spot to chill in the midst of ENK Women’s . . . The Tents, a new area showcasing men's + women's high end contemporary clothing . . . The Tents, a new area showcasing men’s + women’s high end contemporary clothing . . . In with the BOLD @ Robert Graham | Project . . . In with the BOLD @ Robert Graham | Project . . . Marie Claire Shoes First Booth @ FN Platform . . . Marie Claire Shoes First booth @ FN Platform . . . Art is for Everyone! via Bucketfeet Artist Designed Footwear . . . Art is for Everyone! via Bucketfeet Artist Designed Footwear . . .

One day is definitely not enough time to cover the MAGIC show!  

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Viva Las Vegas! The MAGIC Show and Other Stories . . . Pt. 1

MGC_thelook Magic_thelookbookphilosophy.com MagicShows_thelookbookphilosophy.om MAGIC MARKET WEEK is the largest global market week for contemporary men’s and women’s apparel, footwear and sourcing and the most comprehensive destination for fashion buyers and brands in the world. Every February and August, the industry gathers in Las Vegas for inspiration, connection and to shop a portfolio of 10 expertly merchandised and curated shows across every category, trend and price point. In fueling the business of fashion, MAGIC MARKET WEEK impacts what the world will be wearing. 

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Well guys, I am off to Vegas today for the MAGIC Show. It dawned on me that some of you may not know what the MAGIC show is so I’ve included a little synopsis for you above. Can’t wait to share with you all the goodies and great lines to be discovered! Have a fabulous Tuesday!

xx,

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On the MAGIC Shuttle . . .

Good Morning friends!! Its been non-stop since we got here! Today it is thundering and raining…. I love it!! I’m on the shuttle from our hotel to the Mandalay Bay to walk more shows. Today is the first day we are really getting our feet wet. (both literally & figuratively!!) I’m blogging from my phone, which I never do, so bear with me. Not sure how this works, but I just love the capabilities that modern technology offers us!! Amazing! Today will consist of lots of walking and connecting. Hope you are all having a fabulous one!! I’ll post more of my journey as I go!! xo

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